Upcoming events

• ISSA Board Conference Call

  • When
    July 09, 2013
  •  
    8:30 AM - 9:30 AM
  • Location
    Conference Call

  ISSA Board Conference Call
  

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• Cutting Edge Marketing - What Works in Staffing?

  • When
    July 11, 2013
  •  
    12:00 PM - 1:00 PM
  • Location
    Webinar

  Register

  Cutting Edge Marketing - What Works in Staffing?

  David Searns
  Haley Marketing
  12:00 pm - 1:00 pm CST
  
  Members $19.95
  Non Members $29.95
  

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  Want to increase sales? Just make more calls, right?
  
  Wrong!  If you really want to drive sales, find ways to make your sales efforts more productive...and that's where marketing comes in. An effective marketing campaign can help your sales team get more appointments, have more meaningful sales calls, and close more business in less time.
  
  But when it comes to marketing, what really works?
  
  In this one hour webinar, we're going to review the 7 most essential marketing tools for staffing firms.  You'll learn how to make the best use of each of these tools, and you'll see real life examples of how other staffing firms are using marketing to achieve extraordinary results.
  
  You Will Learn:
  

  • Why traditional selling is no longer your best business development tool
  • How to double or even triple the effectiveness of your sales reps
  • How to best use your website, social media and email marketing
  • How to integrate sales and direct marketing for maximum ROI

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  About the Presenter
  David Searns, CEO
  
  David Searns is CEO of Haley Marketing, a content marketing and web design firm that works with more than 700 staffing and search firms throughout the U.S. and Canada.
  
  For the past 17 years, David and his team have helped staffing firms to stand out from the competition, get past HR, sell higher margin staffing solutions, improve sales productivity, and nurture relationships with clients and candidates.
  
  Haley Marketing offers website design, blogging and social media, email marketing, direct mail, and all the strategic and creative support a staffing firm needs to stand out, stay top-of-mind and sell more.
  
  Prior to forming Haley Marketing, David was Director of Marketing for a Western New York temporary staffing and direct placement service.  He holds an MBA from the Wharton School of the University of Pennsylvania and a Bachelor's in Management Information Systems from Clarkson University.
  
  For more information about Haley Marketing, please visit www.haleymarketing.com.
  
  

  
  

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• NAPS Certification Workshop

  • When
    August 08, 2013
  •  
    8:30 AM - 3:00 PM
  • Location
    Arlington Resources, 4902 Tollview Drive, Rolling Meadows, IL 60008

  Register

  NAPS Certification Workshop

   
    Thursday, August 8, 2013
    8:30 am - 3:00 pm
  
  Arlington Resources
  4902 Tollview Drive
  Rolling Meadows, IL 60008
  
  COST:  $400 Members, $500 Non-Members
  ** If a company registers 6 people, their 6th person would be free.  Brings the cost down to $333.33/person
  

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  PLEASE READ:  Payment for this workshop will be made directly to NAPS.  After registering through the ISSA website, you will be directed to the NAPS website to register and pay through NAPS.
  

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  Professional credentialing is a statement to the business community, and to your clients specifically, of your commitment to staffing and recruiting excellence. Fortune Magazine has reported that the best way to choose a recruiter is to ask them if they’ve been certified. Buyers of our profession’s services want consultants, consultants who can lead them through the complexities of staffing, search and retention for their organization’s continuing success. Credentialing demonstrates your individual and organizational commitment to excellence to your clients, yourself and your organization.
  
  Trainer Bio:  The NAPS Certification Immersion Class (CIC) will take participants through the "Critical Knowledge Points" contained in the CPC and CTS training manuals. While not a substitute for independent study in advance of the CIC, the class serves as a great summary or prep experience.
   
  Beginning at 8:30am on August 8, 2013, Dr. Frank Burtnett will present the key legal points contained in the NAPS certification manuals and conduct an ongoing Q&A related to the content. Frank is the NAPS Certification and Education Consultant and the author of the CPC and CTS certification examinations.
   
  The class will cover the entire morning and as far into the afternoon as required. After a lunch break, CIC participants will sit for a paper/pencil version of the respective certification exams. The exams will be scored that evening and results made known via email the morning of the following day.
  

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• ISSA Event & Board Meeting

  • When
    September 05, 2013
  •  
  • Location
    TBD

  ISSA Board Meeting followed by 4 hour program with SSAI and networking
  

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• NAPS Conference, Las Vegas, NV

  • Start
    September 10, 2013
  •  
  • End
    September 13, 2013
  • Location
    Las Vegas, NV

  NAPS Conference, Las Vegas, NV

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• ASA Staffing World, Orlando, FL

  • Start
    October 08, 2013
  •  
  • End
    October 10, 2013
  • Location
    Orlando, FL

  ASA Staffing World, Orlando, FL
  

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• ISSA Event & Board Meeting

  • When
    October 17, 2013
  •  
  • Location
    TBD

  ISSA Board Meeting followed by 4 hour program and networking

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• Inbound Marketing - What Is It? Why Is It Important? How Do I Make Money From It?

  • When
    November 06, 2013
  •  
    12:00 PM - 1:00 PM
  • Location
    At your Desk!

  Register

  Inbound Marketing
  What is it? Why is it important? How do I make money from it?

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  Presented by Steve Isenberg
  ASJ Partners
  

  Date:  November 6, 2013
  Time:  12:00 pm - 1:00 pm
  Location:  Your desk!
  
  Cost:  $19.95 ISSA Members
              $19.95 WASS Members
               $29.95 for Non-Members

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  Inbound marketing is the practice of bringing warm, qualified leads into your sales funnel. Inbound Marketing is an effective and affordable way to acquire new leads.

  Inbound Marketing costs 61% less than traditional outbound marketing.  Not only is it less expensive, it is more efficient.

  This webinar will detail the components of Inbound Marketing and how to employ each component. It will also explain how to make money with Inbound Marketing and what type of content is best for each components.

  Marketing technology is changing rapidly and it’s imperative to understand these shifts and ensure you are being found in organic Google searches.

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  About our speaker...
  Steve Isenberg
  

  ASJ Partners - President and Founder
  

  We are the experts at accelerating revenues for Staffing and Recruiting Firms through unique, customized and highly targeted marketing programs. These industry specific programs help you Sell More, Win More, Grow More and Be Found More. Our expertise includes: Web Sites, SEO, Social Media, Email Marketing, Mobile Apps, Branding and more.
  

  
  Todays Staffing - Vice President Marketing and Sales
  Division of $1.3 billion CDI Corporation with over 85 offices throughout North America. Responsible for leading all marketing functions along with temporary and permanent placement sales activities in the Legal and Financial Staffing Talent Lines.
  
  Tradecard Inc - Vice President Marketing and Business Development
  

  Worldwide financial supply chain company with responsibilities for all tactical and strategic marketing and sales initiatives.
  

  
  Interdigital - Vice President International Finance and Marketing
  

  International telecommunications company with responsibilities of worldwide finance and marketing activities.
  

  
  Unisys Corporation - Managing Director Japan Operations
  

  Direct profit and loss responsibilities for $3 billion joint venture between Unisys Corporation and Mitsui Corporation.
  

  
  Educational Background:
  
  Saint Joseph’s University - MBA Finance and Marketing
  
  Syracuse University - BS Finance
  

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• ISSA Event & Annual Meeting

  • When
    December 05, 2013
  •  
  • Location
    TBD

  ISSA Annual Meeting followed by 2 hour program & networking
  

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